Styling Talk

Last week, I was invited by a central London design team to give a talk on Styling.  There's nothing quite like amassing a selection of visuals, and analysing the styling of those photos - rather than the decoration  - to focus the mind.  Why does a particular image work?  How do the props make it welcoming yet serene?  What's the secret to a perfectly balanced photo?

I like to think of styling as a 'visual tidying up', the crucial setting of ambience, and the creation of an image that you'll look at once, twice - and perhaps a third time, peeling back the photo in layers.  

 This is one of my favourite images from my book, Think Home (brilliant photography by  Polly Wreford , published by  Ryland Peters & Small ).  The mood here is tranquil, there's a clever (and inexpensive) decorating idea and the eye can breathe.  

This is one of my favourite images from my book, Think Home (brilliant photography by Polly Wreford, published by Ryland Peters & Small).  The mood here is tranquil, there's a clever (and inexpensive) decorating idea and the eye can breathe.